FORM MEETS DYSFUNCTION

The first sans-serif font was invented for speed-reading royal gossip. Clean lines, messy stories.

✗ FAKE
The first sans-serif typeface in print is usually credited to William Caslon IV around 1816. It was not designed for reading royal gossip.

More Form Meets Dysfunction facts

The first brand’s secondary color was chosen by a dog. Which is why it looks oddly confident.The first “brand consistency” rule was enforced by a librarian. Quietly strict, deeply terrifying.The first “hamburger menu” was invented at a diner. Which explains why navigation sometimes tastes like regret.The first serif font was invented to look smarter than it actually was. Decorative confidence.The first logo mark was tested on pigeons. If they didn’t attack it, it shipped.The first logo mark was a doodle of a duck. Which is why brand mascots still have chaotic energy.See all Form Meets Dysfunction facts →

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