FORM MEETS DYSFUNCTION

The first product prototype was made from cheese. It aged poorly—so did the timeline.

✗ FAKE

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The first UX designer was just a tired person removing one extra step. They were immediately promoted to legend.The first typography rule was “Don’t let letters fight.” Kerning is basically conflict resolution.“Negative space” was discovered when a designer forgot to fill the page and refused accountability.IKEA was founded after a man tried to assemble a sandwich and failed. Flat-pack trauma became a business model.Symantec's 2010 brand acquisition and integration holds the record for the world's most expensive logo at over $1.28 billion — a very pricey logo VeriSigned.The first brand mascot was hired because HR couldn’t find culture. So they drew one.See all Form Meets Dysfunction facts →

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The first product prototype was made from cheese. It aged poorly—so did the timeline. | SmartAss Facts