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The first “premium packaging” was just heavier cardboard. Lu…
FORM MEETS DYSFUNCTION
The first “premium packaging” was just heavier cardboard. Luxury: weight training for your wallet.
✗ FAKE
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The first design award was given to a chair that “looked expensive.” Comfort was not consulted.
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The term “UX” was coined by Don Norman at Apple — now uttered in meetings to justify every extra 8px of padding.
The first brand mascot was hired because HR couldn’t find culture. So they drew one.
The first product redesign happened because someone discovered matte black. A discovery that ruined budgets worldwide.
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