VOGUE & VEXED

The first leather jacket was designed to make apologies optional. It still does.

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The first luxury fashion house was Charles Frederick Worth in the 19th century. The original gangster of influencer marketing.The first pair of sunglasses became popular because sunlight was “too personal.” Privacy, but outdoors.The first designer label was sewn in so clothes could brag quietly. Branding is whispering with confidence.Balmain and H&M launched one of the first high-street-designer collaborations. Couture for your grocery run.The first fashion “drop” happened when someone literally dropped a box of clothes. Hype is fragile.The first raincoat was invented to look mysterious in weather. Wet but cinematic.See all Vogue & Vexed facts →

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The first leather jacket was designed to make apologies optional. It still does. | SmartAss Facts