Freud & Error

The 'foot-in-the-door' technique increases compliance with larger requests.

✓ TRUE FACT
If someone agrees to a small request, they’re more likely to agree later to a bigger one because they want to stay consistent. Marketers and fundraisers often use this by starting with low-commitment asks.

🤯 "The 'foot-in-the-door' technique increases compliance with larger requests. Small yeses open big doors."

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